Dear Business Partners & Friends,

yesterday evening we had our 2nd Germany/Munich Demo Night. This years event took place @ ICM during Mobile Internet World Summit Europe 2008.

We thank our national & event sponsors:

Press Release Kooaba wins MobileMonday Demo Night May, 19,  2008 – kooaba’s innovative mobile image recogni-tion wins with theMobileMonday Demo Night another competition.

Held in conjunction with Mobile Internet World 2008, this annual MobileMonday Demo Night was carried out today in Munich. The challenge consists of a 5 minutes live demo of the product in to an audience of industry experts. From the 10 competing finalists kooaba remained as the clear winner.

The jury, consisting of experts from several companies in the mobile space (e.g. members of Yankee Group, ProSiebenSat1 , AdMob etc.) as well as the public audience chose kooaba’s demo as their clear favourite among strong competitors.

Kooaba’s object recognition solution allows to link images and objects in the real world with the mobile Internet.

Dr. Herbert Bay, kooaba’s CEO: „We are delighted to have-won this special competition. It confirms that wer are on the right track with our innovative technology.“

Kooaba’s service simplifies search in the mobile Internet: in-stead of tedious typing of keywords user will be able to send in images of real world objects taken with the integrated camera of the mobile phone. The object is then recognized and related digital content (e.g. information from wikipedia) is retourned to the user.

Billboards, Images, Advertising in Print Magazines, CD or DVD covers, paintings, buildings o rproducts in the super-marked– real world objects turn into links to the digital world and the mobile phone fullfills the functions of a computermouse.

Several well knownbrands such as Cellity AG, EMI-Music Schweiz, EasyJet and die Edipresse Groupe are already using kooaba’s innovative mobile marketing solutions.


About kooaba

Kooaba is one of the worldwide leading providers of image recognition solutions for mobile devices. The company is a spin-off from ETH Zurich. The mission of kooaba is to link the real world with the mobile Internet. Real world objects turn into informationcarriers and can be connected with the mobile Internet.


Contact Germany:
Heike Scholz
Tel.: +49 (0) 40 – 8197 1545
Fax: +49 (0) 40 – 8197 1547

scholz@kooaba.com
www.kooaba.com
 

About MobileMonday

MobileMonday is a global community of mobile industry visionaries, developers and influentials fostering cooperation and cross-border business development through virtual and live networking events to share ideas, best practices and trends from global markets. MobileMonday in 2008 is the world’s leading mobile community.
MobileMonday is organized by a group of dedicated volunteers from around the world. Originating in Helsinki, Finland, in the year 2000, MobileMonday has grown into the world’s leading mobile community. MobileMonday Germany has chapters in Berlin, Dusseldorf, Frankfurt a.M., Hamburg and Munich.

http://www-mobile-monday.de
Contacts Germany: http://www.mobile-monday.de/web/guest/contact

V.i.S.d.P. Daniel Melter
MobileMonday Germany e.V.
Registered in Munich VR 200555
Spicherenstr. 8, 81667 München, Germany
Board: Daniel Melter & Mark Wächter

www.mobile-monday.de